New Heat: Milk Rapper Shibori ft. Sister Mo’ – “メゥク”

Japan has earned a reputation for somehow being weirder than other countries, which is a bit unfair because when you look in the right places, it’s pretty clear that most countries are completely fucking insane. Danny Boyle illustrated that with his Opening Ceremony Carnival of Insanity for the London 2012 Olympics. Whereas that spectacle was a sort of tongue-in-cheek celebration of bizarre humor, Japan’s jokes often get lost in translation and mistaken for sincerity.

If you watch this video and think “Dag, Japan can’t rap,” you’d be missing the point. That said, it is pretty weird, but you gotta sell milk to the kids somehow.

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